Customer Data Analytics Drives The Big Data Industry
Spending on big data and business analytics technologies is expected to maintain the rapid growth of the past few years, expanding at a CAGR of 11.9 percent to $210 billion in 2020 from $150.8 billion in 2017, according to market researcher IDC.
An increasing portion of big data spending is for cloud-based subscriptions for big data systems and applications, according to Forrester Research, more than seven times the growth of on-premises system sales.
A review of big data startups indicates that businesses' need to analyze customer data from multiple, disparate sources to understand their behavior and improve the customer experience is a major driver in big data system deployments.
And a growing number are bringing artificial intelligence and machine-learning capabilities to big data analytics.
Here are CRN's picks for the top big data startups so far in 2018.
(For more on the biggest news of 2018, check out "CRN's Tech Midyear In Review.")